Ambassadors

Clovis, New Mexico To say rodeo played a large role in the Mayfield household would be an understatement. Shad’s dad earned his spot to the NFR—twice. And like cowboy like...

Firle Estate, Sussex You can call Nick Weston a chef, but he kindly prefers to be called a cook with a gun, fishing rod, basket, and a whole lot of...

 Hometown: Kingscliff, Australia   Current Residence: Rainbow Bay, Australia   There are few people in the surf world quite like Stephanie Gilmore, mainly because she is one of the greatest...

Canyon, Texas Jordan Jo Fabrizio is a force of nature. She ranked third at in the Breakaway World Standings in 2020 and was the first person to win the Breakaway...

McDermitt, Nevada Hannah Ballantyne has deep roots in the ranching world. Born to a cowboy father and artist mother, she grew up on ranches and embodies everything that’s cowgirl while...

Cooma, Australia Mark LaBrooy is something of a Swiss Army Knife, combining love for the outdoors with a passion for cooking. A forager, free diver, spear fisherman, and hunter, he...

Bathurst, Australia After catching his very first fish at age thirteen, Josh Hutchins discovered an endless thirst for adventure. He’s gone on to tour the world in search of its...

Gold Coast, Australia Australian surfing icon, Mick Fanning, first learned to ride the ocean waves at just five years old. But after moving from the landlocked suburbs to the southeastern...

Streaky Bay, South Australia To this day, Heath Joske still holds the unofficial title of “one of the best waves ever witnessed” by soul arching his way into an unforgettable...

 North Shore, Oahu, Hawaii   John Florence is a surfing prodigy, and being one of only five surfers in the Men's Championship Tour history to clinch two World Titles...

Whistler, British Columbia

Sydney, Australia

Melbourne, Australia

Oxford, Maine

Jackson Hole, Wyoming

YETI AMBASSADOR: CAMILLE EGDORF In a male-dominated industry, Camille Egdorf is a proven powerhouse - a professional fly fishing guide who runs boats and rivers with a resilient attitude. She's...

 YETI AMBASSADOR - CODY TOWNSEND: You don't have to know anything about backcountry skiing to see that Cody Townsend's lines are some of the most intense. But those who do...

Haleiwa, Hawaii

Estero, Florida

Donalds, South Carolina.

Dublin, Texas

Venice, Louisiana

Mount Vernon, Oregon

Salt Lake City, Utah